11/11/2023 0 Comments Gif keyboard not working on kikInterested in the Tenor GIF API? Get it here.įor example, in the morning we might elevate this GIF, knowing that you might have had a late night.īut come evening time, we know users love their cuddle GIFs: ![]() Our GIF partner Tenor provides insight into what’s trending and how people are feeling with its Tenor Insights tool, which analyzes data from across its network of partners. Tapping into trends helps insert GIFs into the cultural zeitgeist by spurring sharing that is particularly relevant at a point in time – whether it’s the typical Monday morning blues, the excitement of Friday night antics, or an emerging meme that’s lighting up. When faced with a choice between high res and low res GIFs, users will choose high quality 9/10 times. This is an easy one: the higher the better, while staying under a size that our GIF keyboard can handle. Sometimes though, some sort of promotion is needed, and in those cases, a small neutral watermark that lies in the corner of GIF can be used, vetoing anything that is disruptive to the GIF itself. The best branded GIFs can speak for themselves and don’t need any additional branding overlays. A stroke and shadow on the font also helps the caption stand out. On Kik we recommend clear, strong captions that are short and snappy. Captions are a great way to be keep things lighthearted, especially in the horror genre. Sometimes, a GIF may be slightly vague, and just needs a little push in the right direction to showcase its true potential. Adding zoom, which clearly scared our buddy Spongebob below, makes for successful GIFs as well.Ĭaptions are the easiest way to turn a mediocre GIF into a superstar. GIFs that focus on expression and are cropped to highlight the action of the GIF are the top performers on Kik. For our good friend Branch below, it’s easy to pick out frustration in no time. We aim for each GIF to have a single clear, compelling use case. How would they see the GIF? How could they use it in communication? In Kik’s GIF tray, users make split second decisions between GIFs – if one GIF doesn’t stand out in a flash, an alternative will be found. ![]() We look at everything from the user’s perspective. Why do users love certain GIFs? Is it celebrity power? Captions? We scoured through the data from 11 of our campaign launches, and we found that the following makes a good GIF: You might be wondering why we’ve included this awkward flirty GIF of Seth Rogen – this GIF, amongst a sea of millions of GIFs, was the most popular GIF on our keyboard. Given this popularity, and with the advent of our sponsored GIF product, our team set out on an adventure to answer a simple question: Kik is no exception to this rule, about one million GIFs are shared everyday on our platform. A recent survey found that 64% of people ages 18-44 believe that GIFs help them better express emotions - as compared to either words or emojis. This GIF sharing trend is continuing to grow rapidly as we increasingly communicate visually. Got some spare time on your hands? It would take one person 456 years to watch all of the looping GIFs sent on Tenor over only a single day. On Tenor, every day, people share and view two billion GIFs in mobile messages with friends. Our Kik users love sharing GIFs so we took a deep dive to see how they are sharing GIFs and what makes a great GIF on Kik. ![]() The much-beloved GIF is a core component of any messenger.
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